(2022-Current)

Integrated Producer

Townhouse

Global Projects

Managed budgets up to $5M, including Super Bowl and Olympic commercials, consistently achieving cost savings through strategic vendor selection and negotiation while maintaining high production value.

Led cross-functional teams of creatives, directors, and editors to spearheaded end-to-end production of high-profile commercial campaigns from concept development to final delivery.

Developed and maintained relationships with key clients, serving as the primary point of contact throughout the production process and delivering on a clear creative vision, leading to a 20% increase in project approvals.

Directed on-set operations, coordinating talent, crew, and logistics to ensure the execution of complex shoot schedules and multiple talent.

Lead with industry trends and emerging technologies, leveraging new tools and techniques to enhance production quality and deliver innovative, cutting-edge craft.

Provided mentorship and guidance to junior team members, fostering their professional development and growth within the organization.

(2021-2022)

Edelman

Creative Producer

Conceptualized and developed innovative ideas and creative concepts for commercial campaigns, aligning with client objectives and brand identity to deliver compelling and effective messaging.

Led brainstorming sessions and creative workshops to generate ideas and concepts, collaborating with cross-functional teams to ensure alignment with project goals and client expectations.

Managed the creative direction and visual storytelling of commercial projects, overseeing scriptwriting, storyboarding, and pre-visualization to effectively communicate concepts and narratives to stakeholders.

(2019-2021)

Hawkfish

Creative Producer

Generated content for clients across all social platforms - focusing on organic, paid, and search.

Produced static and video content for multiple clients, with clear organization, consistent communication, and effective time management.

Managed a small team of designers across multiple internal teams. Assigned their goals, approved their assets, and managed their time on a daily basis.

Composed organic social for a public health institution; grew client Facebook by 74% (53k page likes) and Instagram by 319% (48k followers) over a 10 month period.

Built a relationship with a philanthropy, focusing on static content and social video, generating $4 million in revenue in 10 months.

Collaborated on creative production for Mike Bloomberg’s 2020 U.S. presidential campaign focusing on social content and political merchandise.

(2017-2019)

Kith

Footwear Buyer

Assist in managing the social media presence for Kith Footwear.

Assisted in managing 25+ vendor accounts and relationships, overseeing 30% of the total business for Kith NYC.

Created Excel spreadsheet to manage buying budgets, inclusive of writing macros (backend programming).

Prepared and circulated weekly reporting for external vendors.

Managed an international team to outsource data entry.